23andme.com DNA Genetic Testing For Health, Ancestry And More - 23andMe

23andMe offers DNA testing with the most comprehensive ancestry breakdown, personalized health insights and more.

23andme.com Overview

Website Structure and Navigation:

The 23andMe website has a professional and user-friendly design, with a clean layout and easy navigation. The prominent menu bar at the top of the website provides easy access to important sections such as Ancestry, Health, Traits, Research, and more. The homepage features a large banner and call-to-action button, inviting the user to 'Explore Your DNA'.

The website is structured in a way that allows seamless navigation, with clear headings and subheadings. The Ancestry section features comprehensive reports on ancestry composition, lineage, and ancestry timeline. The health section provides reports on genetic predispositions, carrier status, and wellness reports, while the traits section shows reports on inherited traits like hair color and eye color.

Overall, the website’s structure and navigation make it easy for users to access and explore the various reports and tests offered by 23andMe.

Content Quality:

23andMe provides an impressive range of personalized reports on ancestry, health, and traits, utilising the latest scientific advancements in DNA testing and analysis. The content is presented in an engaging and informative way, with visual aids such as graphs, charts, and tables.

The language used on the website is easy to understand, even for those who are new to the field of genetics, and the website also provides access to a wealth of educational resources, including a DNA 101 section, which provides an introduction to genetics and DNA testing.

Website Security:

The 23andMe website has SSL certification issued by Cloudflare, Inc. This implies that any data transmitted between the user and the website is encrypted and secure, and any personal information entered by the user is protected.

Website Performance:

The 23andMe website has a good PageSpeed Insights score of 77, which indicates that it loads reasonably fast, even on slower connections. This is important as it ensures that users don't have to wait too long to access the site's content. However, there is still room for improvement to optimize website performance, especially on mobile devices.

Family-Friendly:

The website caters to users of all ages, and the language is appropriate for a general audience. However, it is important to note that certain tests and reports available on the website, such as the Carrier Status reports, may contain information that is not suitable for children. Therefore, it is recommended that adults supervise children if they are accessing these sections of the website.

Conclusion:

Overall, the 23andMe website is a well-designed

23andme.com Rank Summary

Global Rank

3,699

Average Load Time

1.91sec

Links In Count

1,489

Website Value

$2.3 M

Audience Geography. Where are 23andme.com visitors located?

Country	Visitors
United States US	77.7%
Canada CA	4.9%
United Kingdom GB	4.9%
Japan JP	1.6%
France FR	0.8%
Australia AU	0.7%
Netherlands NL	0.7%
Finland FI	0.6%
Germany DE	0.5%
Other	7.5%

Country	Pageviews
United States US	81%
United Kingdom GB	4.6%
Canada CA	4.4%
Japan JP	1.2%
Finland FI	0.6%
Germany DE	0.4%
Australia AU	0.4%
Netherlands NL	0.4%
France FR	0.3%
Other	6.6%

Country	Rank
United States US	934
Canada CA	1512
Finland FI	2075
United Kingdom GB	2446
Netherlands NL	5800
Australia AU	7940
France FR	16693
Japan JP	17165
Germany DE	28222

Where do visitors go on 23andme.com?

Subdomain	Pageviews
you.23andme.com	68.94%
auth.23andme.com	13.45%
23andme.com	12.71%
customercare.23andme.com	2.18%
store.23andme.com	0.93%
permalinks.23andme.com	0.45%
blog.23andme.com	0.34%
api.23andme.com	0.26%
enroll.23andme.com	0.24%
refer.23andme.com	0.16%
other	0.35%

Subdomain	Pageviews per User
you.23andme.com	5.49
enroll.23andme.com	3.6
mediacenter.23andme.com	2
customercare.23andme.com	1.9
store.23andme.com	1.6
23andme.com	1.46
permalinks.23andme.com	1.4
blog.23andme.com	1.3
refer.23andme.com	1.1
api.23andme.com	1.1
other	0.77

Subdomain	Reach
you.23andme.com	74.62%
auth.23andme.com	73.55%
23andme.com	51.81%
customercare.23andme.com	6.64%
store.23andme.com	3.48%
permalinks.23andme.com	1.96%
blog.23andme.com	1.52%
api.23andme.com	1.43%
refer.23andme.com	0.85%
mail.23andme.com	0.55%
other	0.8%

How popular is 23andme.com?

Period	Global Rank	Global Rank Delta
past 3 months	3699	637
past month	4286	858
past week	4738	320
yesterday	4212	-1084

Days	Pageviews Rank	Pageviews Rank Delta	Pageviews per Million	Pageviews per Million Delta	Pageviews per User	Pageviews per User Delta
90	2628	555	2767	-24.77%	5.78	-9.119%
30	2995	503	246	-16.24%	5.94	6%
7	3564	534	21	-15.26%	5.4	-11.26%
1	3169	-1158	25	37%	5.4	10%

Days	Reach Rank	Reach Rank Delta	Reach per Million	Reach per Million Delta
90	4588	621	178	-17.27%
30	5326	1135	153	-20.86%
7	5698	172	140	-4.43%
1	5128	-1141	160	20%

23andme.com Website Safety

Overview

Last Updated: 12/25/2024

Overall result - 23andme.com is safe.

We gather website safety and reputation data and compare it with available third-party sources so we calculate own safety and trustworthiness rate based on information that we get.

Norton Connect Safe

Last Updated: 03/21/2024

23andme.com is safe.

Norton ConnectSafe evaluates 23andme.com for any unsafe and insecure content. The results are critical for families with young children.

Google Safe Search

Last Updated: 10/11/2016

23andme.com is safe.

SafeSearch is used as a parental control tool to filter out any inappropriate for your children search results on your devices: phones, tablets or personal computers.

Google Safe Browsing

Last Updated: 01/09/2019

23andme.com is safe.
Malware: not found.
Phishing: not detected.
Unwanted software: not found.
Harmfull applications: not found.

Google Safe Browsing notifies when websites are compromised by malicious actors. These protections work across Google products and provide a safer online experience.

Site Advisor

Last Updated: 02/22/2021

23andme.com is safe.

McAfee assesses 23andme.com for a meaningful set of security threats. Featured dangers from annoying pop-ups to hidden Trojans, that can steal your identity, will be revealed. McAfee does not analyze 23andme.com for mature or inappropriate content, only security checks are evaluated.

Web of Trust

Last Updated: 01/09/2019

23andme.com child safety is very good.

The WOT calculates reputation of the 23andme.com. This reputation system receives ratings from users and information from third-party sources, assesses the 23andme.com for safety features and confirms, whether 23andme.com is suitable for children.

SSL Information

SSL Checker Tool

Domain	23andme.com
Issuer Organization	Google Trust Services
Issuer	WE1
Algorithm	ecdsa-with-SHA256
Valid form	09/19/2024
Expiration	12/19/2024
Signed	Certificate is not self signed
Additional Domains	23andme.com .23andme.com .education.23andme.com .medical.23andme.com .research.23andme.com .therapeutics.23andme.com .mg.23andme.com .mg-system.23andme.com .mg-account.23andme.com

23andme.com Rank History

Alexa Rank shows how popular 23andme.com is in comparison with other sites. The most popular site has Alexa Rank equals 1. If 23andme.com has Alexa Rank equals 100,000, then it is in TOP 100,000 popular sites in the world. The rank is calculated using a combination of average daily visitors to 23andme.com and pageviews on 23andme.com over the past 3 months.

23andme.com Hosting Information

Server Location

Geolocation Tool

ASN Information

ASN Lookup Tool

ASN ID: 13335

ASN Title: CLOUDFLARENET - Cloudflare, Inc., US

Last Update: 07/16/2024

#
# ARIN WHOIS data and services are subject to the Terms of Use
# available at: https://www.arin.net/whois_tou.html
#
# If you see inaccuracies in the results, please report at
# https://www.arin.net/resources/whois_reporting/index.html
#
# Copyright 1997-2018, American Registry for Internet Numbers, Ltd.
#

ASNumber: 13335
ASName: CLOUDFLARENET
ASHandle: AS13335
RegDate: 2010-07-14
Updated: 2017-02-17
Comment: All Cloudflare abuse reporting can be done via https://www.cloudflare.com/abuse
Ref: https://rdap.arin.net/registry/autnum/13335

OrgName: Cloudflare, Inc.
OrgId: CLOUD14
Address: 101 Townsend Street
City: San Francisco
StateProv: CA
PostalCode: 94107
Country: US
RegDate: 2010-07-09
Updated: 2017-02-17
Comment: All Cloudflare abuse reporting can be done via https://www.cloudflare.com/abuse
Ref: https://rdap.arin.net/registry/entity/CLOUD14

OrgTechHandle: ADMIN2521-ARIN
OrgTechName: Admin
OrgTechPhone: +1-650-319-8930
OrgTechEmail: rir@cloudflare.com
OrgTechRef: https://rdap.arin.net/registry/entity/ADMIN2521-ARIN

OrgAbuseHandle: ABUSE2916-ARIN
OrgAbuseName: Abuse
OrgAbusePhone: +1-650-319-8930
OrgAbuseEmail: abuse@cloudflare.com
OrgAbuseRef: https://rdap.arin.net/registry/entity/ABUSE2916-ARIN

OrgNOCHandle: NOC11962-ARIN
OrgNOCName: NOC
OrgNOCPhone: +1-650-319-8930
OrgNOCEmail: noc@cloudflare.com
OrgNOCRef: https://rdap.arin.net/registry/entity/NOC11962-ARIN

RNOCHandle: NOC11962-ARIN
RNOCName: NOC
RNOCPhone: +1-650-319-8930
RNOCEmail: noc@cloudflare.com
RNOCRef: https://rdap.arin.net/registry/entity/NOC11962-ARIN

RTechHandle: ADMIN2521-ARIN
RTechName: Admin
RTechPhone: +1-650-319-8930
RTechEmail: rir@cloudflare.com
RTechRef: https://rdap.arin.net/registry/entity/ADMIN2521-ARIN

RAbuseHandle: ABUSE2916-ARIN
RAbuseName: Abuse
RAbusePhone: +1-650-319-8930
RAbuseEmail: abuse@cloudflare.com
RAbuseRef: https://rdap.arin.net/registry/entity/ABUSE2916-ARIN

#
# ARIN WHOIS data and services are subject to the Terms of Use
# available at: https://www.arin.net/whois_tou.html
#
# If you see inaccuracies in the results, please report at
# https://www.arin.net/resources/whois_reporting/index.html
#
# Copyright 1997-2018, American Registry for Internet Numbers, Ltd.
#

23andme.com Domain Registration and Settings

WHOIS

WHOIS Lookup Tool

Domain Name: 23ANDME.COM
Registry Domain ID: 395594682_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.markmonitor.com
Registrar URL: http://www.markmonitor.com
Updated Date: 2023-03-01T09:37:21Z
Creation Date: 2006-04-02T01:51:40Z
Registry Expiry Date: 2025-04-02T00:51:40Z
Registrar: MarkMonitor Inc.
Registrar IANA ID: 292
Registrar Abuse Contact Email: abusecomplaints@markmonitor.com
Registrar Abuse Contact Phone: +1.2086851750
Domain Status: clientDeleteProhibited https://icann.org/epp#clientDeleteProhibited
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Domain Status: clientUpdateProhibited https://icann.org/epp#clientUpdateProhibited
Name Server: ALINA.NS.CLOUDFLARE.COM
Name Server: JASON.NS.CLOUDFLARE.COM
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of whois database: 2024-09-09T12:54:09Z

DNS Records

DNS Lookup Tool

Host	A Record	TTL
23andme.com	104.16.182.73	300
23andme.com	104.16.183.73	300

Host	MX Record	Priority	TTL
23andme.com	aspmx.l.google.com	1	3600
23andme.com	alt3.aspmx.l.google.com	10	3600
23andme.com	alt4.aspmx.l.google.com	10	3600
23andme.com	alt1.aspmx.l.google.com	5	3600
23andme.com	alt2.aspmx.l.google.com	5	3600

Host	NS Record	TTL
23andme.com	alina.ns.cloudflare.com	86400
23andme.com	jason.ns.cloudflare.com	86400

Host	TXT Record	TTL
23andme.com	23andme.com	300
23andme.com	23andme.com.	300
23andme.com	MS=4D4F8AF0586C1F9A066E4EEC5882CB2A03BD5923	300
23andme.com	adobe-idp-site-verification=234c498a62baf92769a783d3de30f8c7c44ec416803fdd8aa9fecb7e6c11daf3	300
23andme.com	apple-domain-verification=FNYbUM0PmIB8UkZq	300
23andme.com	atlassian-domain-verification=yHHHCj1G7x1y41Nyp/fLyRjb99BXJCxxsEcstOS/ryvo/lV0cOpmLvojtS/RgmHl	300
23andme.com	bugcrowd-verification=dcadf32bceedf3588fc63f62e3731c7a	300
23andme.com	ca3-9e791df2a6b741039544a95e2c3af19d	300
23andme.com	docusign=559c8de5-bad8-488e-8919-7aa4a12ecd3e	300
23andme.com	dropbox-domain-verification=57rvznncxa7f	300
23andme.com	facebook-domain-verification=o3trsblcaqdn3s6s41sb2v0hoj99q4	300
23andme.com	google-site-verification=lR4qKhLu4kyxGOsShieqU_DcjSUwnr7hCkgiOVaAlmc	300
23andme.com	h1-domain-verification=EfM7vKGGU2CjoiW9YDeVsFZWkGDuK8xLxwLrnP4dEZ7K5zve	300
23andme.com	jamf-site-verification=R14QY5-5v26o-PkVnHYc1w	300
23andme.com	knowbe4-site-verification=193cb6be0468f8f88c220abb7763b98f	300
23andme.com	mgverify=de1ba59c111072aefc5ee9f80ccff5bae62a0db068f350e1811b3a5643daae7b	300
23andme.com	segment-site-verification=vrezAnyDpBKJaZZs4wTOjYhuUPHnBd9n	300
23andme.com	stripe-verification=b3ec5502dc0b19a6b6e645c5a3c6bafafebf28323a390a2732e2458fdc318d73	300
23andme.com	stripe-verification=efb219334fe5e4eeacb9fadfde2a68ab25a276abf7f331e6cf3f52801afb75bc	300
23andme.com	v=spf1 ip4:74.205.200.0/22 ip4:64.74.136.0/24 include:_spf.google.com include:mail.zendesk.com include:eduneering.com ip4:23.21.109.197 ip4:23.21.109.212 ip4:147.160.167.0/26 ~all	300

alina.ns.cloudflare.com
TTL: 1800
Email address: dns.cloudflare.com
Serial: 2360057777
Refresh: 10000
Retry: 2400
Expire: 604800
Minimum: 1800

23andme.com HTML Check

HTML Validation Tool

Errors

Attribute “value” not allowed on element “meta” at this point.

Element “meta” is missing one or more of the following attributes: “content”, “property”.

Element “span” not allowed as child of element “ul” in this context. (Suppressing further errors from this subtree.)

Duplicate ID “Layer_1”.

Element “div” not allowed as child of element “label” in this context. (Suppressing further errors from this subtree.)

Attribute “lazy-load” not allowed on element “img” at this point.

Duplicate attribute “aria-controls”.

Element “h3” not allowed as child of element “label” in this context. (Suppressing further errors from this subtree.)

Element “div” is missing one or more of the following attributes: “role”.

Bad value “” for attribute “id” on element “section”: An ID must not be the empty string.

An “img” element must have an “alt” attribute, except under certain conditions. For details, consult guidance on providing text alternatives for images.

Attribute “href” not allowed on element “span” at this point.

Attribute “tab-group-tabs” not allowed on element “div” at this point.

Attribute “tab-group-tab” not allowed on element “div” at this point.

Attribute “tabs-tab” not allowed on element “div” at this point.

An element with “role=tab” must be contained in, or owned by, an element with “role=tablist”.

Attribute “tab-group-content” not allowed on element “div” at this point.

Attribute “tab-content” not allowed on element “div” at this point.

Attribute “tab-default-id” not allowed on element “div” at this point.

Attribute “tabs-dropdown” not allowed on element “select” at this point.

Attribute “tabs-tab” not allowed on element “li” at this point.

Attribute “tab-group-tab” not allowed on element “li” at this point.

No “p” element in scope but a “p” end tag seen.

The “aria-controls” attribute must point to an element in the same document.

Warnings

The “banner” role is unnecessary for element “header”.

The first occurrence of ID “Layer_1” was here.

The “navigation” role is unnecessary for element “nav”.

The “main” role is unnecessary for element “main”.

Section lacks heading. Consider using “h2”-“h6” elements to add identifying headings to all sections.

Consider using the “h1” element as a top-level heading only (all “h1” elements are treated as top-level headings by many screen readers and other tools).

23andme.com Desktop Performance

Last tested: 12/02/2019

Desktop Speed

88%

Leverage browser caching

Optimize images

Eliminate render-blocking JavaScript and CSS in above-the-fold content

Prioritize visible content

Minify CSS

Minify HTML

Minify JavaScript

Desktop Resource Breakdown

Total Resources	163
Number of Hosts	66
Static Resources	43
JavaScript Resources	41
CSS Resources	3

23andme.com Mobile Insights

Last tested: 12/04/2019

Mobile Usability

98%

Size tap targets appropriately

Mobile Speed

77%

Leverage browser caching

Eliminate render-blocking JavaScript and CSS in above-the-fold content

Prioritize visible content

Enable compression

Optimize images

Minify CSS

Minify HTML

Mobile Resource Breakdown

Total Resources	166
Number of Hosts	68
Static Resources	43
JavaScript Resources	41
CSS Resources	3

23andme.com Common Typos

www.23andme.com
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www.23andme.con

23andme.com DNA Genetic Testing For Health, Ancestry And More - 23andMe

23andMe offers DNA testing with the most comprehensive ancestry breakdown, personalized health insights and more.

23andme.com Overview

23andme.com Rank Summary

23andme.com Website Safety

23andme.com Rank History

23andme.com Hosting Information

23andme.com Domain Registration and Settings

23andme.com HTML Check

23andme.com Desktop Performance

23andme.com Mobile Insights

23andme.com Similar Audits

23andme.com Common Typos